The Hole Story (or, How’s It Hanging?)
The hole, or what you hang? One of the most classic of the marketing lessons goes something like this: People don’t by drills to have the drill. They buy a drill to have the hole…
Month: April 2024
From me to you (and to me, too): Open Door Policy
It’s easy to give advice. I think I find it easy to take advice too. But for me to heed the words that I say to others? Not so easy. So this one is for…