Year: 2022

Yesterday, I wrote about how my marketing chauvinism needed to be corrected. Just because I’ve been teaching marketing for almost 30 years doesn’t mean everybody agrees that marketing is the best thing ever, especially if…

During my very first semester as a full-time marketing professor, my friend, an attorney, invited me to join him at a presentation related to his career. My friend’s work involves partnerships with architects and construction…

Let’s show everyone how we’re celebrating the end of the week!Post an image (you or a passable proxy) that shows how you’re feeling on this fine Friday. Me? School starts next week and I’m happy….

Wabi sabi is Japanese for “beautiful flaw.” What? Who likes to admit their shortcomings? Lots of people, if they’re humble, or self-deprecating or otherwise not so good at promoting their strengths. What if you take…

Creative solutions. You never know what’s going to happen, but you should also not allow yourself to be caught off guard.  Have you heard of Speed Racer, the cartoon about a young race car driver and his family?…

Let me put on my creative hat and tip that cap to legendary marketing professor Philip Kotler. I’ll share four approaches to creative problem solving based on Kotler’s answer to the question “What should I…

You are necessary. None of us are sufficient. That is, none of us are as good, as strong, as we can be. Continue to grow. And none of us can do it alone. Someone out…

 Let’s show everyone how we’re celebrating the end of the week!Post an image (you or a passable proxy) that shows how you’re feeling on this fine Friday. Me? It’s been a really terrific week. I’ve…

The other day, we were sitting outside with our gigantically big dog Mosho. Mosho generally acts pretty mellow but still loves attention. So three kids come up and ask to pet our dog. “Of course,”…

“It is amazing what you can accomplish if you do not care who gets the credit.” #HarryTruman Have a mission for your project, a North Star Believe in your ability Be willing to argue and…